The work of magic // wildfox’s fairytale collection

January 22, 2016 by Self Service UK

The work of magic is this – that it breathes – and at every breath transforms realities ……. For Spring 16 the work of magic is there for all to see in Wildfox’s ethereal new collection –  inspired by the mysteries of the fairy tale – those ancient stories of transformation that have beguiled us for centuries…. emerging from the waters and weaving a tale of unicorns, mermaids and fairies  – Wildfox has created a dreamily romantic collection that brings together […]

Categories: ASOS, Californian Brands, Creative, Fashion, Harrods, Harvey Nichols, Instagram, Models, Photography, Self Service, Selfridges, Wildfox, Wildfox Intimates, Wildfox Sun, Wildfox Swim • Tags: asos, clothing, Fashion, Self Service, style, t-shirt, tees, Wildfox, wildfox couture

“Broke my heart On the road / Spent the weekend / Sewing the pieces back on /’Cause I’m a gypsy/ Are you coming with me? /I might steal your clothes / and wear them if they fit me”

February 10, 2015 by Self Service UK

‘Cause I’m a gypsy ‘Cause I’m a gypsy” ….song lyrics that drive to the very heart of the latest Wildfox collection – Shakira, Shakira…how did you know? ……well of course she didn’t – but given that the “She’s a gypsy” collection for Spring 15 was conceived by Wildfox Creative director Kimberley Gordon out of a need to escape, cut loose and live off the land those song lyrics certainly resonate….. Gordon’s vision for Spring 15 of a group of girls […]

Categories: Fashion, Self Service, Wildfox, Wildfox Swim, womenswear • Tags: collection, gypsy, spring 2015, Wildfox

90s Love: Kate & Johnny

August 30, 2013 by Self Service UK

Way way back, before Kate & Will, there were Kate & Johnny, dream couple and style icons of the 90s. As avid readers of American web portal Trendland.com that also regularly feature Wildfox, we flicked (well, okay, scrolled) through images of a young Kate Moss and Johnny Depp, and we were absolutely smitten. The gorgeous couple got together almost twenty years ago and apparently it took poor Kate years to get over Monsieur Depp (whose surname in German translates as ‘idiot’, well take that […]

Categories: Celebrity Style, Fashion, Self Service • Tags: 90s photography, 90s style, finders keepers, Johnny Depp, kate moss, kate moss johnny depp break up, LNA, trendland, Wildfox

Into the Wild(Fox) — Daydream Pre Fall 2013 Collection

June 19, 2013 by Self Service UK

Get inspired to get into nature this summer as Wildfox is going Into the Wild  in a collection that was ignited by a moment under the stars between Wildfox designer Kimberley Gordon and her friends. Muse Daria Pleggenkuhle, shot by dreamy photographer Lauren Ward in this subtle, quiet campaign, plays the ultimate, high school flashback tomboy. Her cropped hair, lanky body and bushy eyebrows conjure the feeling of self discovery, hot summers and dreaming of what the future holds. Kimberley describes […]

Categories: Fashion, Self Service, Wildfox • Tags: classic v neck, daria pleggenkuhle, daydream collection, high school style, into the wild, kimberley gordon, kissing under the stars, lauren ward, new wildfox, pre fall 2013, rainbow pony, white label, Wildfox

Hello Sailor Wildfox Swim Summer 2013

June 10, 2013 by Self Service UK

New Wildfox Swim has just sailed in as part of the pin-up inspired Hello Sailor Collection for Summer 2013. After the great perception of Wildfox Swim Diamonds Are Forever, the LA label has just released some vintage inspired swimwear pieces with a Wildfox twist. The collection includes fabrics such as the rainbow striped Pineapple Princess pattern that finds itself printed onto a Classic One Piece, a floaty Tankini, Bandeau or a triangular Classic String Top. A traditional chequered pattern is […]

Categories: Fashion, Wildfox • Tags: bandeau top, bathing suit, checkered pattern, geisha style, high waist bikini, rainbow stripe, summer 2013, summer fashion, swimming costume, Wildfox, wildfox bikini, wildfox swim

Wildfox Summer Pop-Up Store in Leeds

May 30, 2013 by Self Service UK

This Saturday sees the opening of the Wildfox Couture Summer Pop-Up Store at Trinity Leeds. The range available in the shop includes styles from the celebrated Clueless – Kids in America collection, a full range of Wildfox Sun, beach wear such as towels, Wildfox Intimates, as well as some Wildfox classics, and last but not least some gorgeous Wildfox tote bags. If you’re in Leeds this summer (or are still looking to book a quick city break), pop in to the […]

Categories: Fashion, Self Service, Wildfox • Tags: baggy beach jumper, clueless collection wildfox, lennon sweater, mirror sunglasses, slogan tee, summer 2013 styles, trinity leeds, Wildfox, wildfox couture, wildfox discount, wildfox leeds, wildfox pop up, wildfox popup

Life Through A Filter: Self Service Instagram Edit

May 28, 2013 by Self Service UK

We don’t know about you but here at the Self Service showroom we are obsessed with Instagram. Emulating analogue photography, Instagram shows the world a snapshot of your life, as curated by you. The fact that it’s image based makes it both fun and easy to get lost while sifting through an infinity of beautiful — and sometimes strange — shots. There is a nostalgic quality about the pictures on Instagram. As soon as an image is put through a […]

Categories: Fashion, Instagram, Self Service • Tags: boy toy jumper, dont worry be sexy tee, elvine coat, finders keepers, genetic denim, grundens rain coat, i hate mondays, instagram fashion, lace shorts, sick girl clothes, spirithoods skater, taylor swift, Wildfox

Hello Sailor! Wildfox Summer 2013 Collection ♥

May 1, 2013 by Self Service UK

In a collection that draws inspiration from 1950’s pin-up girls, Wildfox is set to make women look even more beautiful this summer with a gorgeous collection that is all about strutting off one’s femininity in style. The muse of this summer collection, model Valerie Van Der Graaf, is the ultimate American pin-up girl who was shot and styled by the woman behind the label Kimberley Gordon. Kim speaks about the inspiration behind the summer 2013 collection, “I’ve always been a […]

Categories: Fashion, Self Service, Wildfox • Tags: 1950s fashion, baggy beach jumper, hello sailor, kimberley gordon, lookbook images, new collection, pin up girls, summer 2013, summer collection, valerie van der graaf, Wildfox

Wildfox Clueless Competition

April 28, 2013 by Self Service UK

Remember when Cher Horowitz announces that she never trusts mirrors and always snaps herself in her outfits with a Polaroid camera before she leaves the house? The main character of the 1995 cult film hit Clueless, who also said that shopping was her cardio, inspired a recent Wildfox collection The Kids in America that was at the heart of a competition taking place in Harrods on Friday and Saturday. Any Harrods Wildfox customers wishing to participate in the photo competition […]

Categories: Fashion, Wildfox • Tags: bath towel, clueless film, Harrods, lennon sweater, steff mirror, Wildfox, wildfox clueless, wildfox dress, wildfox jacket, wildfox jumper, wildfox sun, wildfox swim

Shades of Pink and Blue

April 26, 2013 by Self Service UK

As the two colours associated with gender, blue and pink seem to have fixed connotations. Pink for girls and blue for boys. But while, when it comes to dress, women have any colour of the palette available to them, men seem to stick to more conservative tones. Only recently, men have started to be more confident wearing this seemingly ‘girly’ colour (and it is then often disguised as ‘salmon’). Assigning pink and blue to gender is a modern thing and […]

Categories: Fashion, Finders Keepers, Genetic, Self Service, Stylestalker, Wildfox • Tags: blue boys, blue hair, charlotte free, dip dyed hair, disney castle, finders keepers, genetic denim, pink girls, pink hair, rosie fortescue, rosie made in chelsea, Wildfox, wildfox swim, yeah yeah yeahs

Hot Hot Coachella

April 17, 2013 by Self Service UK

Last weekend Coachella kicked off festival season 2013. See what Self Service are currently obsessing about from the party with killer bands and killer fashion at Palm Springs. We don’t know about you, but we have been all over the Coachella hashtags on Instagram these past days. The first weekend at the US festival produced an abundance of beautiful shots of festival goers, their outfits and the fun they’ve been having. We can’t get enough of it! And the best […]

Categories: Fashion from the Festivals, LNA, Self Service, Stylestalker, Wildfox • Tags: clubfox, Coachella, Coachella 2013, coachella style, festival fashion, leather shorts, LNA, ludi delfino, spring summer 2013, Stylestalker, summer trends, Wildfox, Wildfox t shirt

AW13 Press Day for Wildfox & Genetic

April 11, 2013 by Self Service UK

PR agents for Wildfox and Genetic Denim, Dust PR hosted day two of their AW13 Press Day in their Covent Garden office and showroom today. An impressive list of fashion press came to see the two Self Service brands being showcased. Representatives of Vogue, Marie Claire, Cosmopolitan, Elle, Grazia, Look, Red (who featured a Wildfox Rainbow jumper on the front page of their May issue), Tatler, You Magazine and The Times dropped by, as well as bloggers Peony Lim, Annie […]

Categories: Fashion, Genetic, Press Day, Self Service, Wildfox • Tags: autumn winter 2013, aw13, denim, Dust PR, fall 2013, genetic, genetic denim, press day, soft fabric, Wildfox, wildfox sunglasses, wildfox sunnies

FOXERCISE! (Exercise Wildfox style)

April 7, 2013 by Self Service UK

Get ready to Foxercise ! Wildfox is channeling Jane Fonda and Brooke Shields for their latest collection. During the 80s much emphasis was put on the toned body, which then moved to a completely different look of ‘heroin chic’ during the grungy 90s. Foxercise combines the 90s look (think cropped tops, hot pants, off-the-shoulder jumpers and big floral prints) with an 80s attitude to exercise. The release addresses the fun things that each and every one of us can do […]

Categories: Fashion, Self Service, Wildfox • Tags: 80s look, 90s look, big floral print, brooke shields, cropped tops, foxercise, grunge fashion, hot pants, jane fonda, new wildfox collection, off the shoulder, victoria pendleton, Wildfox

Spring Pastels

April 5, 2013 by Self Service UK

What was the matter with the ‘S word’ on social media yesterday? We are talking about that other ‘S word’ — related to the weather we experienced in the UK yesterday when winter was performing its last hurrah before going to sleep and making way for spring. Have the seasons shifted? Could April be the new March? In the past years it’s seemed as if September were the new August, with Indian summers treating our bodies and souls to lovingly […]

Categories: Fashion, Self Service • Tags: colour trends, fashion bloggers, finders keepers, LNA, pastel, pastels, soft colours, spring, Spring 2013, Stylestalker, Wildfox, wildfox swim

Wildfox Sun Part II

April 2, 2013 by Self Service UK

Wildfox Sun have launched a second season for Spring / Summer 2013. An additional ten styles have been added to the collection of sunglasses whose ‘classic’ styles have not just been popular with the fashion crowd but also with celebs such as Beyoncé Knowles, Miley Cyrus, Alessandra Ambrosio, Vanessa Hudgens and Zosia Mamet from US hit series Girls. Added to the core collection for Spring / Summer 2013 — that includes wardrobe staples “Winona”, “Steff”,“Classic Fox” and “Twiggy” — are […]

Categories: Self Service, Wildfox • Tags: bel air shades, belair, twiggy sunglasses, vintage sunglasses, Wildfox, wildfox frames, wildfox shades, wildfox sun, wildfox sunglasses, wildfox sunnies, winona sunglasses

Wildfox x Jeffrey Campbell Dallas – who will win?

March 27, 2013 by Self Service UK

The entries from Twitter are in, now it’s up to you to decide who deserves to win the pair of Wildfox x Jeffrey Campbell Dallas shoes as part of our competition. Take the perfect pair of platform heels from a collaboration between two hot fashion labels. Picture them styled with two outfits that couldn’t be any more different. The two Wildfox fans each have come up with a unique and stylish outfit that includes the right kind of hair-do, make […]

Categories: Competition, Self Service, Wildfox • Tags: denim sandals, denim stilettos, jc shoes, jeffrey campbell, platform stilettos, shoes bows, Wildfox, wildfox competition, wildfox x jeffrey campbell, womens stilettos