Shades of Pink and Blue


As the two colours associated with gender, blue and pink seem to have fixed connotations.

Pink for girls and blue for boys. But while, when it comes to dress, women have any colour of the palette available to them, men seem to stick to more conservative tones. Only recently, men have started to be more confident wearing this seemingly ‘girly’ colour (and it is then often disguised as ‘salmon’).

Assigning pink and blue to gender is a modern thing and also quite random. According to this article in the Guardian, the Ladies’ Home Journal of 1918 wrote: “There has been a great diversity of opinion on the subject, but the generally accepted rule is pink for the boy and blue for the girl. The reason is that pink being a more decided and stronger colour is more suitable for the boy, while blue, which is more delicate and dainty, is prettier for the girl.” The Sunday Sentinel in 1914 advised American mothers: “If you like the colour note on the little one’s garments, use pink for the boy and blue for the girl, if you are a follower of convention.”

It was the French who applied the opposite rule dating back to Napoleon III and Empress Eugénie of France who applied blue trimmings to the anticipated birth of a son in relation to Mother Mary who is always seen in a blue vail. The French then added blue ribbons to the boy and pink ones to the girl.

Regardless of their sex, infants favour warm over cold colours and are naturally drawn to pinks and reds. It is only as they grow up that they learn that these colours come with a gender specific connotation.

Gender aside, let us appreciate the many shades of pink and blue that there are in fashion and the world around us.

yeah yeah yeahs karen o wearing genetic denimThe Blue Jean. Karen O and The Yeah Yeah Yeahs in Genetic Denim. @shoddylynnThrough rose tinted glasses. Wildfox Swim Vacation Foxy Fairchild Monokini and Wildfox towel, spotted on Twitter @shoddylynn charlotte free wearing genetic denimPink dip dyed hair. Charlotte Free in Genetic Denim. charlotte free wearing genetic denim flare magazine front coverPink & blue front cover of Canadian Flare magazine with Charlotte Free in Genetic Denim. kittenhoods in stylestalker skirtShades of blue. Kittenhood in a Stylestalker skirt from Bunny’s Day Off collection. rosie-fortescue-in-finders-keepers-dressPink panels. Rosie Fortescue wearing the Finders Keepers Know You Now body dress. rosie fortescue in finders keepers dress 2Lake House blues. Made in Chelsea’s Rosie Fortescue in the I’ve Been Loving dress by Finders Keepers. jean paul gaultier eau de toilette blue and pinkHis and hers. Iconic Jean Paul Gaultier eau de toilette and aftershave in pink (Classique) and blue (Le Male). tumblr_m5h0nsgsdr1qb5t88o1_r1_500from rainbow wildfox tumblr tumblr_m6njid52Sj1qgxbxgo1_500from rainbow wildfox tumblr tumblr_mg7y057ETg1rnh59ko1_500from i live by the rules of fashion tumblr tumblr_mhqcak4XSH1qek0k6o1_1280from rainbow wildfox tumblrtumblr_mjb2saqrsg1ql8j58o1_1280Amanda Booth in the Wildfox Paris Is My Lover Jagged Edge T shot by Kimberley Gordon. tumblr_mlhc35NkFl1rghf9fo1_500from idc-idc tumblr.

Featured image from rainbow wildfox tumblr

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