The brand new Wildfox Summer 2014 Collection Royal Romance is ‘a dreamy celebration of love, happiness & other complications’, inspired by royalty and the late 1960s.
Imagine the heroine of this season’s Wildfox campaign: a princess trapped and forced into marriage, who is secretly in love with somebody else. Although she is sad, she is also so alive and relies on her friends and sisters to keep going… “True love really comes in three forms: family, friendship and romance, even the family you make for yourself… we need all equally!”, states Wildfox Creative Director and Co-Founder Kimberley Gordon when speaking about the inspiration behind Royal Romance.
Models Camilla Christensen, Queeny Van der Zande and Dacoda play the roles of the princess, her best friend and her little sister in the beautiful campaign shots for Wildfox’ Summer 2014 collection. We are seeing light fabrics, lush colours and striking designs in pretty pastels and bold hues – clothes that match the youthfulness, beauty and happiness (albeit with a pinch of sadness) conveyed in the story.
Let Wildfox Royal Romance take you on a journey this summer to cherish true love, in all its manifold forms. The collection is in stores at Harrods and Selfridges and available online at ASOS and Wildfox UK among other stockists.