Secret Garden Clutch

adorn girl finders keepers secret garden clutch 1

As part of the Finders Keepers Secret Garden collection, we sent London-based fashion blogger Adorn Girl on a mission to snapshot secret venues with an analogue camera. The Secret Garden Clutch acted as her muse.

A woman’s handbag is an obscure item. What’s inside it and where it is taken to, often remains a secret. Only underwear could be more personal. A loyal companion, the handbag is packed with essentials that a woman needs in her daily life, as well as forgotten bits that don’t have a life outside their host bag: keys, mobile phone, lipstick, bank and travel cards, change, receipts, a cinema ticket from last month and someone’s business card who you are never going to contact. (Note how what is needed most urgently at a time, can usually be found at the bottom of the bag.)

The handbag has become a fetish item. Beauty editors, celebrities and anyone else who enjoys sharing the intestines of their handbag spill out the content to neatly arrange it on a white background. And why not? After all, the handbag is like a window inside a person’s private life. Check out artist Hans-Peter Feldmann’s work where he exhibited real women’s handbags which he had just coaxed for €500.

Matching the obscurities of the contents of a real woman’s handbag, there is a certain raw and unedited quality about the photographs taken on an analogue, one-time-use camera. The exposable lens captures anything that comes in front of it, without the possibility of deleting the image before it gets stored. The result is a snapshot, a real snapshot, unedited, raw, with an outtake-sort-of-quality that only film will give you.

Ashanti aka Adorn Girl took her Finders Keepers Secret Garden Clutch to a list of exclusive venues. There’s a Professor Green secret gig with Barclaycard, an illustration master class with Disney and Moleskine, a behind the scenes photo shoot with Stylistpick, a peek inside Renaissance Works’ office space and last but not least her own home.

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