We are all on the hunt for THE perfect pair of jeans. Some people would give anything to find a pair that fits correctly, without being too long, too short, too big on the waist, too low rise, too high rise, wrong material, etc… so imagine being asked by River Island to come up with your ideal pair made to your own, exact specifications! That’s exactly what happened to Polly Vernon, Deputy Editor of Observer Woman Magazine, and thus, the Polly Jeans were born!
Polly, being a Denim connoisseur and all round fashionista, helped design these ‘skinny indigo jeans with a biker twist and an embroidered “P” on the hip’ with the River Island denim team, and I think the results are pretty cool! I love how she’s styled up her new jeans with a Wildfox staple, the ‘Love Potion No. 9‘ tee and shoe boots. If you think the Pollys are the right jeans for you, they’ll be in-store and online at River Island in February, but to win a pair of Polly jeans click here, or for more info click here.